At Japanese diner Gram Cafe, pancakes are served with chili con carne

Pancakes are like ice cream.

Almost no one can’t say no to them because, really, what’s not to like? Owing to this fascination, we have been seeing new ways of enjoying this simple but palatable pastry, from generously topped piles of flat cakes to Instagram-worthy, fluffy soufflé pancakes. Even so, having pancakes for a meal isn’t something we gravitate to during most times of the day except breakfast. Gram Cafe Pancakes’ menu, however, might make you think twice about the possibility of pancakes being an all-around dish.

The Japanese franchise, a pioneer in premium soufflé pancakes, brings its original dark green color scheme and contemporary aesthetics at SM Megamall branch. The establishment isn’t afraid to change things up, offering a handful of seating options either at a roundtable, a cozy booth or, if you’re there for a quick bite, a coffee bar stool near the entrance.

At Gram Pancakes Philippines’ first branch soft opening at SM Megamall

The interiors of Gram Pancakes Philippines’ first branch soft opening at SM Megamall

While it would’ve been nice for Gram to be a standalone café so it could serve early breakfasts, the wait for the mall hours proves to be worthwhile. The classic bacon and scrambled eggs combo takes it up a notch because they didn’t just dump crispy bacon strips on the pancakes and called it a day. Instead, the pancakes are topped with thick slabs of premium smoked bacon as well as Japanese-style scrambled eggs and a salad on the side to balance all the flavors.

Gram Pancakes PH Bacon and Scrambled eggs pancakes is served with side salad and tomato ketchup. Photo by

If you’re one of those people with a sweet tooth even as early as breakfast, the Japanese café has French toast topped with whipped cream, vanilla ice cream and fresh berries.

Gram Pancakes Philippines mixed berry french toast topped with maple syrup whipped cream and sugar powder

Something I didn’t quite anticipate was a little Mexican influence in one of its pancakes. It was ingenious though. With everything that the chili bean sausage pancakes has to offer, with its melted cheese, chili beans sauce, mildly spicy Japanese sausage as well as breakfast potatoes and salad, I could see the dish making for a hearty lunch meal.

Gram Pancakes PH chili bean and sausage pancakes complete with breakfast potatoes and side salad

But the pièce de résistance is evidently Gram’s Premium Pancake, which is a stack of its famous fluffy pancakes that take about 30 minutes to prepare and are precisely crafted that only 90 plates are served a day spread out across three batches (served at 11 a.m., 3 p.m. and 6 p.m.).

Gram Pancakes Philippines premium Japanese pancakes are worth the hype. The airy pastry is just the right amount of sweet, note too overwhelming, not too bland

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